Tag: Ethical Web
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I have nothing to be worried about
Tamar Weinberg of Search Roundtable today asked, “do search penalty discussions worry you?” Well, Tamar, I’d have to having something to worry about in order to be worried. The way I see it, unless you’ve been employing optimisation techniques aimed specifically at improving rankings, there’s nothing to worry about. In fact, no web master/marketer/business owner…
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How SEO will eventually die off
I really enjoyed reading Ian Lurie’s take on the death of SEO. He gives us a few ideas as to how SEO will finally meet it’s demise. (Note I’m not questioning whether SEO will die or not!) I’m going to give you my own take on each of the three theories; The Slow Meltdown While…
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Yahoo is encouraging unethical practices in web development
A big part of my ethical web philosophy is that site owners should build their sites with the visitors best interests at the forefront. For years it has been shown that surfers use the address bar to get their bearings and so clean, simple URLs are a must. Search engines have always had difficulty with…