Author: philipjohn
-
Okay, I give in – My take on Google Chrome
I’ve resisted up until now, but I can’t hold it in any more. I feel like the odd one out. The only person not shouting about Google Chrome. Even my mates where talking it up down the local watering hole. They’re usually my break from internet-related topics! I’ve been a FireFox user since version 0.8…
-
On reciprocal links and why you shouldn’t use link pages
Via Search Roundtable, a WebmasterWorld forum post this week asks the question, “should I get rid of my reciprocal links pages?” My short answer: Absolutely! In fact, links pages themselves are a particularly bad idea, unless they are in context (a corporate partners page, for example). In the thread, a few posters encourage editing the…
-
404s, 301s and a smidgen of common sense
My guess is that the reason so many SEOs ask the wrong questions is because they don’t have a technical background. I’m not sure how good Barry Schwartz’ technical knowledge is, but today he’s asked, “404 or 301 Your Old Pages? Which is Best For SEO?” There are two questions here and there’s a fundamental…
-
I have nothing to be worried about
Tamar Weinberg of Search Roundtable today asked, “do search penalty discussions worry you?” Well, Tamar, I’d have to having something to worry about in order to be worried. The way I see it, unless you’ve been employing optimisation techniques aimed specifically at improving rankings, there’s nothing to worry about. In fact, no web master/marketer/business owner…
-
Block the rank monitoring tools!
Via Search Roundtable I learn that a number of WebPosition Gold customers are finding the software is being blocked by Google. It’s got many worried especially as it seems to be affecting other rank checking tools. Has Google finally shut these tools down? If that is the case, so what? I can’t remember the last…
-
How SEO will eventually die off
I really enjoyed reading Ian Lurie’s take on the death of SEO. He gives us a few ideas as to how SEO will finally meet it’s demise. (Note I’m not questioning whether SEO will die or not!) I’m going to give you my own take on each of the three theories; The Slow Meltdown While…
-
Algo chasing and SEOs generalisation
One of the biggest things that annoys me about SEOs is how so many of them make generalisations. For example, a recent poll conducted by Search Roundtable asked SEOs and webmasters, “do you like blog links?” The poll was sparked off by suggestions by some SEOs that Google had started to de-value links from blogs.…